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Stop Sending Your Members to Social Media: Why It’s Time for Unions to Take Back Their Communication
The reality is that while social media can serve a purpose, it is fundamentally misaligned with the mission, values, and goals of organized labor.
Technology is beginning to play a huge role in how unions organize and engage their members. When it comes to organizing efforts, nothing serves unions better than new tech-centered solutions.
While unions traditionally rely on personal relationships, meetings, and printed newsletters, the modern workforce demands faster, more direct, and interactive engagement.